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Introduction

A guide to zero-rating a website#

Zero-rating is the process by which a mobile phone operator (MNO) can make a rule across their network that when one of their customers visits a particular website, the data that is transferred is not charged. The cost of the data is "rated" as being "zero".

This site documents the approach that we took at Oak National Academy to make changes to our website so that it was possible for all UK MNOs to zero-rate our services.

Using the documentation we've provided here, you could work on your own zero-rating efforts.

The approaches we cover here have additional benefits:

  • By moving all of your requests onto your own domain, you can reduce the impact of ad-blockers and potentially improve user experience for users who use them
  • You are in control of all of the traffic generated by visits to your site
  • You may be able to improve the performance of third party scripts or replace them with a better experience

Contribute changes to this website.